AI marketing · Instagram and Facebook

AI for Instagramon-brand posts and carousels, with interested followers sent to WhatsApp

ConverZAP’s AI for Instagram writes the caption in your brand’s tone of voice. You review it and schedule posts and carousels on Instagram and Facebook. People who show interest go to WhatsApp, where the AI agent replies right away.

  • AI captions with your brand’s tone, products and offers
  • A single image or a carousel of 2 to 10 images
  • Nothing goes live until someone on your team schedules or publishes it
  • Instagram and Facebook scheduling in one place

7 days freeNo credit cardNo WhatsApp connection needed

Illustration · fictional data

Publishing through Meta’s official APIDraft, schedule or publish right awayProfile performance every 6 hoursLeads served on WhatsApp

How do you use AI for Instagram without losing control?

With ConverZAP, AI writes the caption for your post or carousel based on your brand. You review the image and the text, and only then schedule or publish on Instagram and Facebook. People who show interest are taken to WhatsApp, where the AI agent replies and qualifies them right away.

How it works

From post to customer served

Pick the image

From the media library, a ready-made creative or the Image Studio. A single image or a carousel.

AI suggests the caption

Using the tone, products and offers saved in Brand & Knowledge, within Instagram’s character limit.

You review and decide

Edit anything you want, pick Instagram, Facebook or both, then save a draft, schedule it or publish right away.

Interest becomes a conversation

The link in bio and the call to action in the caption lead to WhatsApp, where the AI agent takes over.

Features

What AI for Instagram does, and what stays with you

AI speeds up the repetitive part: writing and organizing. What goes live is still your call.

On-brand posts and carousels

The caption starts from your brand base, not from generic copy. You choose the tone and adjust anything before scheduling.

Single image or carousel

On Instagram, a single-image post or a carousel of 2 to 10. On Facebook, a photo, several photos or text only. PNG files are converted to JPEG automatically.

AI captions

The Copy generator respects Instagram’s 2,200-character limit and suggests up to 15 hashtags, in the tone saved for your brand.

Images ready in the app

Ad Creatives build the piece with your exact text and brand colors, no AI key needed. The Studio generates images with ConverZAP credits or with your own Gemini or OpenAI key.

Illustration · fictional data

Schedule and performance in one place

Planning the week avoids last-minute posts. Performance shows what’s worth repeating.

Scheduling

Choose the day and time for each post. ConverZAP publishes at that time through Meta’s official API.

Profile performance

Followers, reach and interactions for Instagram and your Facebook Page, updated every 6 hours.

Published posts

A list of your posts with each one’s numbers, so you can compare formats and topics before planning next week.

Illustration · fictional data

Review before publishing

AI suggests the caption; your team publishes. Nothing leaves ConverZAP for Instagram until someone clicks Schedule or Publish now.

Draft, scheduled or now

Save a draft to review later, schedule it or publish right away, with a confirmation step. Drafts and scheduled posts can be edited or deleted until they go live.

Your team in one workspace

Whoever runs social media, serves customers or sells uses the same workspace and the same brand base. There is no formal approval step between people: agree within the team on who reviews.

A healthy pace

A calendar with a steady frequency works better than volume. Meta treats posting at a very high frequency as spam.

Illustration · fictional data

Example

From carousel to a booking on WhatsApp

A fictional example from an aesthetic clinic: the customer saw the carousel about facial peels and tapped the link in bio.

  1. 1The conversation starts on WhatsApp through the link in bio. ConverZAP doesn’t reply to Instagram DMs: it serves customers on WhatsApp, through the official API.
  2. 2The price comes from the price list the clinic added. The agent doesn’t make up prices.
  3. 3Clinical questions go to the professional. The agent doesn’t give a diagnosis.
  4. 4The booked assessment enters the pipeline with the campaign tag, and the team sees the summary.
No sign-up

Meet the agent that will greet your followers

Paste your website address and chat with ConverZAP’s AI the way a customer coming from Instagram would. It answers based on what’s on your site, for up to 5 questions.

  • Free
  • No login
  • Up to 5 questions
www.yourcompany.comTest with my websiteOpens the tool in the ConverZAP app

From Instagram DMs to WhatsApp: no more lost leads

On Instagram, conversations start in DMs or comments and get lost among other messages. On WhatsApp, each one has an owner, a pipeline and a history.

Chat link in your bio and caption

Use a WhatsApp click-to-chat link in your bio, in Stories and in the post’s call to action. It’s a WhatsApp feature: how click to chat works.

Instant replies, any time

The AI agent replies using your business’s knowledge base, qualifies leads and books appointments. When a person is needed, it hands the chat to the team with a summary.

Ads that open WhatsApp

When you promote a post, a click-to-WhatsApp ad takes people straight to the chat. See the guide to click-to-WhatsApp ads and Meta’s help article.

Platform rules

Meta’s rules for publishing on Instagram with AI

Publishing through a tool is allowed, within clear limits. Knowing the rules helps you avoid reduced reach and a restricted account.

Professional accounts only

API publishing works with Instagram professional accounts. Meta also caps the number of posts per account in a 24-hour period, and a carousel counts as one post. Content publishing.

High frequency counts as spam

The Community Standards treat posting or interacting at a very high frequency, manually or automatically, as spam. Keep a steady calendar, with no bursts. Spam policy.

The "AI info" label

Meta labels content when it detects signals of an AI-generated image or when the creator discloses it. AI images may get the label. Labeling AI-generated content.

WhatsApp requires opt-in

People who message the business through the WhatsApp link start the conversation. To send them messages later, such as campaigns, you need their opt-in. WhatsApp Business Policy and the opt-in guide.

Official sources accessed October 3, 2026.

No fine print

What the Instagram module doesn’t do (yet)

Better to know before you try it.

  • It doesn’t publish Reels, videos or Stories: only single images and image carousels.
  • It doesn’t reply to Instagram DMs or comments. Automated customer service happens on WhatsApp.
  • It doesn’t publish to TikTok or LinkedIn.
  • The connection uses a Meta access token and the Page ID, set up once in Integrations. There is no one-click login yet.
  • AI images made in the Studio use ConverZAP credits or your own Gemini or OpenAI key. Ad Creatives don’t need a key.
  • It doesn’t build the strategy for you: AI writes from the topic and the brand you define.

It’s a fit if you are…

  • A local business that sells on Instagram and closes deals on WhatsApp
  • A clinic, gym, store or school with a posting schedule
  • A social media manager or agency that wants captions in each brand’s voice
  • Already using the AI agent on WhatsApp and want more people coming in

Maybe not yet if…

  • Your strategy depends on Reels or Stories every day
  • You want automated replies in Instagram DMs
  • You only want a free scheduler, without AI or WhatsApp
  • You want to post dozens of times a day
Plans

AI for Instagram on the Complete plan

The Social Media module is part of the Complete plan (R$ 997/month, prices in Brazilian reais), along with the other marketing modules and WhatsApp with AI. It’s unlocked during the 7-day free trial.

You can use the Instagram module without connecting WhatsApp. To send interested people to an AI agent, connect your number through the official API.

Free trialAll modules unlocked7 days no card
CompleteAI marketing + WhatsApp with AIR$ 997/month
Essential and SalesWhatsApp, pipeline and automations, without the marketing modulesR$ 197 and R$ 497

WhatsApp fees are separate and paid directly to Meta. Compare plans

Frequently asked questions

Does ConverZAP publish to my Instagram on its own?

Not without you. AI suggests the caption and someone on your team chooses: save a draft, schedule or publish now, with a confirmation step. At the scheduled time, the post goes out through Meta’s official API. There is no formal approval step between people.

What kinds of posts can I publish?

On Instagram, a single image or a carousel of 2 to 10 images. On Facebook, a photo, several photos or text. The module doesn’t publish Reels, videos or Stories yet.

Do I need an Instagram professional account?

Yes. Meta’s publishing API only works with professional accounts. The connection uses an access token and the ID of the Facebook Page linked to the profile. Source: Meta for Developers.

Does ConverZAP reply to Instagram DMs?

No. The idea is to move the conversation to WhatsApp through the link in your bio, Stories and caption. There, the AI agent replies right away, qualifies the lead and logs it in the pipeline.

Does Instagram label posts made with AI?

It may. Meta applies the “AI info” label when it detects signals of an AI-generated image or when the creator discloses it. Captions written with help from AI and your own photos usually carry no such signal. Source: Meta.

How many posts can I publish per day?

Meta caps the number of posts per account in a 24-hour period and treats very high frequency as spam. For a local business, a calendar of a few posts per week usually works better than volume. Sources: API limit and spam policy.

Do I need WhatsApp to use the module?

No. The module works without WhatsApp. It’s included in the Complete plan and in the free trial. WhatsApp comes in when you want the AI agent to serve people who came from Instagram.

AI marketing

Other marketing modules

Plan your Instagram week and serve leads on WhatsApp

Create your account, add your brand and get your first posts ready for review.

7 days free, no card needed

ChatGPT, Gemini, Claude, Instagram, Facebook and YouTube are trademarks of their respective owners. WhatsApp and Meta are trademarks of Meta Platforms, Inc. ConverZAP is a Tech Provider verified by Meta and is not affiliated with Meta or with these other companies.